04 / mandate · transition management

Chief Experience Officer.

The experience seat that owns design as a governed discipline across product and channel, with a defined entry and a defined exit.

What does the mandate own?

The experience mandate owns design across the business: the design system, the research and UX practice, and the way experience decisions are governed rather than left to taste. The operator carries the seat, sets the standard, and runs design as a function that scales.

When do you bring it in?

Bring the mandate in when experience is inconsistent across products and channels, when a design system has to be stood up or consolidated, or when an experience seat is open during a redesign. It fits a transition where design has to be governed while it keeps delivering.

What does the operator bring?

The collective steps in with a certified design and UX leader who runs design as a governed discipline, has designed complex dialogue systems, and controls the cost of design decisions. The mandate hands back a design practice that governs its own standard.

What does the mandate own?

The experience mandate takes the seat that owns design across the business: the design system, the research and UX practice, and the way experience decisions are governed rather than left to taste. The operator sets the standard and runs design as a function that scales.

When do you bring it in?

Bring the mandate in when experience is inconsistent across products and channels, when a design system has to be stood up or consolidated, or when the seat is open during a redesign. Design is governed while it keeps delivering, carried by the operator holding the role.

What does the operator bring?

The collective steps in with a NN/g certified UX Designer and UX Manager and a certified Design Sprint Master who designed 149 dialogue paths including 79 advanced flows, and who saved EUR 400K on a single design-system RFP. The mandate hands back a design practice that governs its own standard.

who embodies this mandate
149DIALOGUE PATHS DESIGNEDAnthony Chevalier · Conversational AI lead, Orange Business (2020-21)
79ADVANCED DIALOGUE FLOWSAnthony Chevalier · Conversational AI lead, Orange Business (2020-21)
400KEUR SAVED ON A DESIGN-SYSTEM RFPAnthony Chevalier · Head of Digital Products & Omnichannel, Celio (2023-24)
What does an interim Chief Experience Officer own?
The mandate owns design across the business: the design system, the research and UX practice, and the governance of experience decisions, carried as the accountable role holder who sets and holds the standard.
When should a company bring in an interim Chief Experience Officer?
Bring one in when experience is inconsistent across products and channels, when a design system has to be stood up or consolidated, or when the experience seat is open during a redesign and design has to be governed while it keeps delivering.
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